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Build the Career You Deserve e-zine - When Getting "No" is Better Than "Yes"
n this Issue
A Note from Kevin
Special Offer (Adjusted for Blog – sorry, had to)
Feature Article – When Getting “No” is Better Than “Yes”
____________________________________________
A Note from Kevin
Did you forget the most important thing?
In last week’s blog, I talked about why you should put your search into high gear December. And, despite all those positives of putting your search in high gear this month, I would bet it still does seem a bit overwhelming. I have found that is because most people do not have a good base for their plan of attack.
Now, I don’t mean a list of companies, auto searches on job boards or even a great resume (frankly, these are all fluff and pack little punch if Your Solution isn’t rock solid and well defined). I mean the base to support your entire job search – Your Solution. In today’s article, I will talk about how I help people craft this and one of the many reasons that it is the most important piece of your search.
Special Offer
I have included a special offer only being made available to you, my e-zine readers. It is good only until Friday, December 19 and space is limited to 3 slots… (sorry, had to be true to my word and, in doing so, alter it for the blog. But I will still extend it for my loyal blog readers…..see below)
Taking it to eleven,
Kevin
____________________________________________
Special Offer
This has been a great year for my coaching program. I have worked with a wide variety of professionals from a wide cross section of industries – being successful in finding ALL of them jobs. The one thing they have all had in common is the desire to get more out of their career, whether it is:
- More money
- Increase in responsibility
- Shift in industry
- Or maybe all three!
As a result, the program has become more robust. I now offer more and spend much more one-on-one time than I did when I first started. So, I am changing the pricing in a few days to $1495. But, I am making a special offer to readers of my e-zine by extending my current price of $895 until Monday, December 15th. You will only be able to register using the link below.
REGISTER HERE
Even if you decided not to follow my advice from last week and plan to wait until January to start, secure your spot now. As of this morning, I have 3 spots open (1 person just signed up and 2 just completed the program). As a matter of fact, I wanted to share a little information about the two who called this morning to let me know about the offers they have accepted:
Client #1 – CFO of Fortune 1000 retailer
- 27% increase in salary
- He completed the program in under 3 months (we started his job search together)
- He interviewed with 6 companies and made it to the final round with 3 and had 2 offers.
Client #2 – Mortgage Industry Management (unemployed)
- 34% increase in base salary
- She was unemployed and had been looking for 6 months when she started the program. She completed it in a little over 2 months.
- Before we met, she had 4 interviews in 6 months. Through my program, she has 8 interviews and made it to the final round with 4 and had 2 offers.
I am so confident in this program that I offer a 100% Money Back Guarantee. If after working through this program with me, you feel you haven’t gotten the job you deserve and gotten more than your money’s worth, I will refund your full investment. I am that confident we will achieve the success and the career you deserve.
As always, email me to set at time to talk about your job search and how the coaching program will help you meet and exceed your goals.
____________________________________________
When Getting “No” is Better than “Yes”
When I bring a new client into my coaching program, the first thing we work on defining what I call Your Solution. This is the foundation to the success of every step of the job search – from identifying the right job, to securing the interview, to getting an above market offer. Without this firmly defined, everything else you build upon in the process is going to have a weak foundation. The end result: a prolonged job search, fewer interviews, jobs that don’t pan out and offers that come in below where you want them.
Your Solution is your go-to-market message about why companies need to not only talk to you, but hire you. It is a well crafted, comprehensive list of quantifiables that show your addition to a company’s team is an investment they cannot pass up. It is much more than bullets for a resume or an “elevator speech.” It is a mindset that you take with you through ever stage of the interview process to set you apart for your competition.
It does a number of critical things as well:
- Clearly defining Your Solution makes you more valuable to prospective companies – making you stand out in a sea of competing candidates.
- With the Your Solution mindset in interviews, you no longer need to worry about what questions you are going to be asked. - have greater control over what is discussed.
- Your Solution keeps you on message from the first interview to the offer – reinforcing why the company must hire you.
- Staying “on message” with Your Solution continues to set you apart from the competition – securing your spot as the front runner.
- Your Solution paints a picture for your future employer of the exact role you will be playing inside the company – getting them to begin visualizing you as an employee.
- When it comes time for the offer, the Your Solution approach has made your argument for you – helping you get top dollar in your job offer.
- Your Solution makes it clearer quicker which opportunities aren’t a good fit for you – so you focus on the job you really want and deserve.
While all these pieces are crucial to a successful job search campaign, today I am focusing on the last point: the importance to finding an opportunity that is a good fit.
Too often, the interview process results in putting emotion over intelligence. As the interviewee, you are striving to establish rapport, build a relationship and often can unwittingly do so glossing over what might be long-term fit issues. This is true for the person interviewing you too. And, with the lack of formal training given to hiring manager on how to properly interview and select team members they often fall back to “going with their gut” and hire who they like. But, just like a first date, the excitement of something new can result in losing sight of critical issues that will keep you from ever walking down the aisle.
Don’t get me wrong. Loving where you work – the people, the culture and the product – is extremely important. But, when that overshadows your actual role, you can get yourself into a pot of hot water and end up somewhere that you like the people but don’t provide true value to the company. Keeping on target with Your Solution will help you avoid this. As you define where you are best suited, the problems/pains that your background has positioned you to solve best and where you excel, you keep your decision making equally balanced between emotion and intelligence.
Another thing I stress with my coaching clients is that accepting a position that isn’t the right fit, but rather the “fit for right now” has a potentially disastrous downside. Just like we didn’t arrive at this economic crisis over night, we aren’t going to get out of it in the blink of an eye either. As companies continue to downsize and trim the fat, being a bad fit can easily manifest itself in poor job performance, subpar results, and alienating co-workers. The company that extends an offer today may very well find themselves making cuts a quarter or two from now. And, the outcome of your mismatch could result in you being back on the street looking for a job again.
Everyone’s situation is different. I work with some clients who have been out of work for over a year and a new job offer is always welcomed news when it arrives. But, you still want to make sure it is going to be the right match. Defining Your Solution and staying focused on it is one of the best ways to make certain you don’t find yourself repeating a job search in a year (or less).
If you’d like to talk more about how personal coaching will help you define Your Solution and get the job that you want, contact me directly.
WANT TO USE THIS ARTICLE IN YOUR E-ZINE, BLOG OR WEB SITE? You can, as long as you include this complete blurb with it: Kevin Kermes publishes the ‘Build the Career Your Deserve’ e-zine with over 17,000+ subscribers. If you are ready to empower yourself with the vital tools and information necessary to find the job you want and build the successful career you deserve, visit him now www.kevinkermes.com
____________________________________________
Kevin is the CEO of Kevin Kermes Inc., a company devoted to empowering professionals with the vital tools and information necessary to find the job they want and build the successful career they deserve. Sign up for his free e-zine – Build the Career You Deserve – for insider tips on how to do just that!
____________________________________________
2008 © Kevin Kermes Inc. All Rights Reserved
A Note from Kevin
Special Offer (Adjusted for Blog – sorry, had to)
Feature Article – When Getting “No” is Better Than “Yes”
____________________________________________
A Note from Kevin
Did you forget the most important thing?
In last week’s blog, I talked about why you should put your search into high gear December. And, despite all those positives of putting your search in high gear this month, I would bet it still does seem a bit overwhelming. I have found that is because most people do not have a good base for their plan of attack.
Now, I don’t mean a list of companies, auto searches on job boards or even a great resume (frankly, these are all fluff and pack little punch if Your Solution isn’t rock solid and well defined). I mean the base to support your entire job search – Your Solution. In today’s article, I will talk about how I help people craft this and one of the many reasons that it is the most important piece of your search.
Special Offer
I have included a special offer only being made available to you, my e-zine readers. It is good only until Friday, December 19 and space is limited to 3 slots… (sorry, had to be true to my word and, in doing so, alter it for the blog. But I will still extend it for my loyal blog readers…..see below)
Taking it to eleven,
Kevin
____________________________________________
Special Offer
This has been a great year for my coaching program. I have worked with a wide variety of professionals from a wide cross section of industries – being successful in finding ALL of them jobs. The one thing they have all had in common is the desire to get more out of their career, whether it is:
- More money
- Increase in responsibility
- Shift in industry
- Or maybe all three!
As a result, the program has become more robust. I now offer more and spend much more one-on-one time than I did when I first started. So, I am changing the pricing in a few days to $1495. But, I am making a special offer to readers of my e-zine by extending my current price of $895 until Monday, December 15th. You will only be able to register using the link below.
REGISTER HERE
Even if you decided not to follow my advice from last week and plan to wait until January to start, secure your spot now. As of this morning, I have 3 spots open (1 person just signed up and 2 just completed the program). As a matter of fact, I wanted to share a little information about the two who called this morning to let me know about the offers they have accepted:
Client #1 – CFO of Fortune 1000 retailer
- 27% increase in salary
- He completed the program in under 3 months (we started his job search together)
- He interviewed with 6 companies and made it to the final round with 3 and had 2 offers.
Client #2 – Mortgage Industry Management (unemployed)
- 34% increase in base salary
- She was unemployed and had been looking for 6 months when she started the program. She completed it in a little over 2 months.
- Before we met, she had 4 interviews in 6 months. Through my program, she has 8 interviews and made it to the final round with 4 and had 2 offers.
I am so confident in this program that I offer a 100% Money Back Guarantee. If after working through this program with me, you feel you haven’t gotten the job you deserve and gotten more than your money’s worth, I will refund your full investment. I am that confident we will achieve the success and the career you deserve.
As always, email me to set at time to talk about your job search and how the coaching program will help you meet and exceed your goals.
____________________________________________
When Getting “No” is Better than “Yes”
When I bring a new client into my coaching program, the first thing we work on defining what I call Your Solution. This is the foundation to the success of every step of the job search – from identifying the right job, to securing the interview, to getting an above market offer. Without this firmly defined, everything else you build upon in the process is going to have a weak foundation. The end result: a prolonged job search, fewer interviews, jobs that don’t pan out and offers that come in below where you want them.
Your Solution is your go-to-market message about why companies need to not only talk to you, but hire you. It is a well crafted, comprehensive list of quantifiables that show your addition to a company’s team is an investment they cannot pass up. It is much more than bullets for a resume or an “elevator speech.” It is a mindset that you take with you through ever stage of the interview process to set you apart for your competition.
It does a number of critical things as well:
- Clearly defining Your Solution makes you more valuable to prospective companies – making you stand out in a sea of competing candidates.
- With the Your Solution mindset in interviews, you no longer need to worry about what questions you are going to be asked. - have greater control over what is discussed.
- Your Solution keeps you on message from the first interview to the offer – reinforcing why the company must hire you.
- Staying “on message” with Your Solution continues to set you apart from the competition – securing your spot as the front runner.
- Your Solution paints a picture for your future employer of the exact role you will be playing inside the company – getting them to begin visualizing you as an employee.
- When it comes time for the offer, the Your Solution approach has made your argument for you – helping you get top dollar in your job offer.
- Your Solution makes it clearer quicker which opportunities aren’t a good fit for you – so you focus on the job you really want and deserve.
While all these pieces are crucial to a successful job search campaign, today I am focusing on the last point: the importance to finding an opportunity that is a good fit.
Too often, the interview process results in putting emotion over intelligence. As the interviewee, you are striving to establish rapport, build a relationship and often can unwittingly do so glossing over what might be long-term fit issues. This is true for the person interviewing you too. And, with the lack of formal training given to hiring manager on how to properly interview and select team members they often fall back to “going with their gut” and hire who they like. But, just like a first date, the excitement of something new can result in losing sight of critical issues that will keep you from ever walking down the aisle.
Don’t get me wrong. Loving where you work – the people, the culture and the product – is extremely important. But, when that overshadows your actual role, you can get yourself into a pot of hot water and end up somewhere that you like the people but don’t provide true value to the company. Keeping on target with Your Solution will help you avoid this. As you define where you are best suited, the problems/pains that your background has positioned you to solve best and where you excel, you keep your decision making equally balanced between emotion and intelligence.
Another thing I stress with my coaching clients is that accepting a position that isn’t the right fit, but rather the “fit for right now” has a potentially disastrous downside. Just like we didn’t arrive at this economic crisis over night, we aren’t going to get out of it in the blink of an eye either. As companies continue to downsize and trim the fat, being a bad fit can easily manifest itself in poor job performance, subpar results, and alienating co-workers. The company that extends an offer today may very well find themselves making cuts a quarter or two from now. And, the outcome of your mismatch could result in you being back on the street looking for a job again.
Everyone’s situation is different. I work with some clients who have been out of work for over a year and a new job offer is always welcomed news when it arrives. But, you still want to make sure it is going to be the right match. Defining Your Solution and staying focused on it is one of the best ways to make certain you don’t find yourself repeating a job search in a year (or less).
If you’d like to talk more about how personal coaching will help you define Your Solution and get the job that you want, contact me directly.
WANT TO USE THIS ARTICLE IN YOUR E-ZINE, BLOG OR WEB SITE? You can, as long as you include this complete blurb with it: Kevin Kermes publishes the ‘Build the Career Your Deserve’ e-zine with over 17,000+ subscribers. If you are ready to empower yourself with the vital tools and information necessary to find the job you want and build the successful career you deserve, visit him now www.kevinkermes.com
____________________________________________
Kevin is the CEO of Kevin Kermes Inc., a company devoted to empowering professionals with the vital tools and information necessary to find the job they want and build the successful career they deserve. Sign up for his free e-zine – Build the Career You Deserve – for insider tips on how to do just that!
____________________________________________
2008 © Kevin Kermes Inc. All Rights Reserved
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